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Possible Store Cattle Sale Declaration

The potential of a store card declaration is to help instil trust and inform buyers of the type of cattle on view, beyond what is visible to the stockpersons eye. The more information that is clear to a buyer, the likelier the premium for cattle that will perform. With finisher margins being very tight, is this time to start?
Note that it is a new idea to Scotland but is widely used (and sought after) in America and other large stock producing countries.

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