Sustainable Sheep Systems: Understanding Opportunities In The Halal Sector

The UK Halal food sector is one of great importance to the national economy.  During 2016, spend in the UK halal sector reached £4.64 billion – equating to 8% of the country’s total food and drink spend.

Halal consumers eat more meat per capita than the remainder of the population and despite accounting for just 5% of the English population consume approximately 20% of all lamb produced within the country.

Join us to hear from Awal Fuseini, Halal Sector Manager at AHDB who will discuss the importance of this growing sector to UK farmers and marketing tactics which can be implemented to help producers target premium prices.  Awal will also provide additional information on the Halal process, broadening the knowledge of attendees.